When folks ask me where I work, and hear the response “Macromedia”, there are usually one of two responses. More technical folks respond with “oh, Flash”. And less technical folks tell me they have never heard of the company, until I mention Flash, and then they respond “oh yeah”.
Earlier this evening I flew back from Boston to Detroit, and the gentleman next to me asked where I worked. When I answered he responded with “oh, we use your products, we use Breeze”. That was a new one for me.