EcoDrive is an AIR based application that uses data collected by your Fiat car to help drivers adjust their driving style so as to improve fuel efficiency. The app was shown during the keynote in MAX Milan. Andrew Shorten and Serge Jespers recently spent some time with Fiat and with AKQA who built the app, and have posted this video report. The video runs about 20 minutes, and is well worth watching.
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