Accoona (http://www.accoona.com/) is the latest search engine that is going to change our lives. Or not. Accoona uses AI based technology that allows you to rate the relative weight of each word in your search, so as to be able to fine-tune searching. Accoona proudly call this “SuperTarget”, and of course have trademarked the term “SuperTargeted”. Why you’d need AI to filter data using relative weighting beats me, but so be it.
I tried a few searches yesterday, and the results were rather pathetic. A search for “coldfusion” listed 5 paid results first, and then pages and pages of results (most were different pages at the same sites over and over) before I found the Macromedia ColdFusion product page. So I tried “Macromedia ColdFusion”, a bit better, this time the product page was in the middle of 4th results page. I tried a few more searches before giving up, and no matter what I tried, the results were anything but intelligent.
Oh, and the name “Accoona” supposedly comes from Hakuna Matata (as in Disney’s The Lion King, “it means no worries …”). Silly, I know (especially as if I were them I’d be worrying big time).
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