I love Bluetooth. For me, Bluetooth support was the second most important feature when I chose my last cell phone (GSM coverage in as many countries as possible was number one). I use a Bluetooth headset (think cell phone earpiece but without any wires, dial and answer right from the little headset). I use my cell phone as a Bluetooth modem (over GPRS) so that I can get online when I am not near a network or an 802.11 hotspot or a land line. And I even use Bluetooth to synchronize my phone with my Outlook contact list. No wires, simple pairing procedure, and then it just works. What’s not to love?
I am guessing that most users just don’t know what Bluetooth can do for them. How else to explain the recent Jupiter Research survey in which a mere 7% of respondents ranked Bluetooth as important. Size was most important (34%, hey, size matters). But polyphonic ring tones in second place (19%)? Bluetooth was ranked only slightly more important than the ability to take and send photos.
It took a while for Bluetooth devices to start appearing, but now there are lots to choose from (including some rather bizarre ones, I just don’t get the appeal of using Bluetooth to control a toy car from my cell phone). Let’s hope the public gets educated quickly, I’d hate to see yet another great technology die of neglect.