Thoughts, ideas, tips, musings, and pontifications (not necessarily in that order) by Ben Forta ...
NOTE: This is my personal blog, and the opinions and statements voiced here are my own.
May 11, 2012
Adobe Creative Cloud, first introduced by Kevin Lynch during the MAX 2011 opening keynote, is now live, and waiting for you to subscribe.
December 7, 2011
Remember the Sony sponsored Adobe AIR App Challenge that I mentioned a while back (and on stage at MAX)? Well, the winning apps have been announced.
November 22, 2011
 As introduced by Kevin Lynch at MAX 2011 in Los Angeles, Digital Publishing Suite Single Edition provides small to midsize design studios and freelance designers an intuitive way to deliver brochures, catalogs, portfolios, training materials, and books to the iPad, without having to rely on the services of a developer. Digital Publishing Suite Single Edition is now available for purchase.
November 21, 2011
Last month we hosted a series of Back From MAX events in Europe, and we're doing the same next week in Beijing with After MAX China. I'll be presenting the opening keynote, and other presenters include Mark Anders (who introduced Edge at MAX) and local Adobe evangelists. Registration is now open.
November 15, 2011
Remember those Touch Apps that Kevin Lynch showed off at MAX? Photoshop Touch, Proto, Ideas, Debut, Collage, and Kuler are all now available for Android! (Ideas has been available for iOS for a while, and all of the apps will be coming to iOS).
November 9, 2011
Danny Winokur (who many of you met at MAX where he hosted the Day 2 keynote) has posted an explanation on the future focus of Flash.
October 28, 2011
As of yesterday, Adobe Carousel (introduced in the MAX opening keynote) is available on the Apple App Store. Android and desktop versions are on the way, and Kevin Goldsmith explains and shows all in this new blog post.
October 18, 2011
Coming out of MAX, and the Day 2 keynote specifically, eWeek's Darryl Taft has posted his thoughts (with input from EffectiveUI) on when to use HTML5, when to use Flash, and when to go native.
October 17, 2011
For the first time ever, we've posted videos of every Adobe MAX 2011 sneak online over at Adobe TV.
October 11, 2011
The Adobe TV MAX 2011 channel has over a hundred MAX session videos posted, in addition to keynote videos, and more content on the way.
October 6, 2011
eWeek's Darryl Taft has summarized the announcements at the Adobe MAX 2011 developer conference regarding our commitment to providing the best tools for both Flash and HTML5 development.
October 5, 2011
eWeek summarized key Adobe MAX 2011 announcements, and slide 3 features Andre Charland and yours truly chatting about PhoneGap. Thanks, Darryl!
October 3, 2011
In case you missed it (you really shouldn't have, but ...) the Adobe MAX 2011 opening keynote is now online.
We've been working on this for months now, not just the staging and production that it takes to pull off an Adobe MAX keynote, but also the incredible products and announcements. This is my 13th year being involved with MAX (and DevCon previously), and each year we seem to raise the bar yet again. The Nokia Theater doors are open, the crowds are streaming in, producers are scurrying around whispering on headsets, VIPs are being ushered to their seats, hundreds of laptops and tablets are blogging and tweeting and posting, cameras clicking, music blaring ... it's showtime! Adobe MAX 2011 opening keynote in 3, 2, ...
October 1, 2011
 FusionReactor has long been a vital tool in every ColdFusion Administrator's toolbox. And now, just in time for them to show it off at MAX 2011 in Los Angeles, Intergral has released FusionReactor 4. New to this release are:
- AMF monitoring and debugging
- Improved log management
- Better integration with ColdFusion logging and metrics
- Sophisticated memory graphing
- And more
Check it out online, or visit the Intergral folks at MAX.
September 27, 2011
Yep, secret no more now that I've posted MAX 2011 on Approach! over on the Adobe Features Blogs.
September 25, 2011
Adobe MAX 2011 is one week away. If you'll not make it in person, then be sure to sign up to watch the keynotes live online.
September 19, 2011
Last year at MAX I hosted Are You Smarter Than An Evangelist (they weren't, the Evangelists won). This year we'll be playing Flash Jeopardy, and once again I am hosting! If you'll be at MAX, join the audience on Tuesday, Oct. 4 at 3:00 p.m. at the Flash Rocks Entertainment Lounge inside the Community Pavilion. Help us stump our four constants from the Flash community, send Flash trivia questions to fprocks@adobe.com.
September 15, 2011
It's been a few years since we hosted MAX in Europe, and I am hoping that at some point we'll resurrect that event. But, in the interim, we are hosting a series of Back From MAX events right after MAX 2011. These day-long events in Paris, Berlin, and London will deep-dive into MAX highlights and announcements, giving those who are unable to join us in Los Angeles a taste of what MAX is all about. I'll be presenting the opening keynote at these events, and fellow evangelists will be presenting much of the content. Event details are all online, and I hope to see you there (unless I see you at MAX first, that is).
September 8, 2011
Bill Cullifer of Webprofessionals.org interviewed me about the upcoming Adobe MAX 2011, and that interview is now online.
September 5, 2011
 The Adobe Creative Suites provide opportunities for partners to build on top of Adobe products and technologies - from software and solutions to consulting, contract development and integration services. Adobe Creative Developer Tour 2011 is your chance to explore these opportunities at full-day events hosted in Singapore, New York, Los Angeles (the day before Adobe MAX 2011), and Munich. Registration is required.
August 25, 2011
 Adobe MAX 2011 group discounts allow three or more attendees from the same company to attend MAX for the low price of $1095. And as they did in previous years, the MAX team has graciously allowed me to create a group of my own, a "Friends of Ben" group, which can qualify for the group rate. I have a finite number of discount codes. If you need one, do not reply here, please email me directly. And as quantity is limited, please only ask for one if you are really going to use it, and plan to use it quickly. Thanks, and I look forward to seeing you all in Los Angeles In October!
Oh, before anyone asks (because they do every year), no, the discount cannot be applied to existing registrations - this is for new registrations only. Also, it can't be used for any of the bundle passes.
July 4, 2011
Fellow Adobe evangelist (hey, it's fun to type that) Ray Camden has posted an Initial list of speakers and sessions for the ColdFusion Unconference at Adobe MAX 2011.
June 17, 2011
The 2011 MAX Awards call for submissions is now open. Categories this year are:
- Advertising and Branding
- Digital Enterprise: Engaging Customers
- Digital Enterprise: Empowering Employees
- Digital Publishing
- Disruptive Design
- Entertainment
Submissions will be accepted until Friday, July 29, 2011.
June 7, 2011
As we've done in previous years, at Adobe MAX 2011 we'll be hosting a series of unconferences, including the ever-popular ColdFusion Unconference, once again unmanaged by everyone's favorite ColdFusion Jedi, Ray Camden. Ray has opened a call for speakers on his blog.
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